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Where Are Those Orders Coming From?
I’m at BlogWorld Expo East in NY this week, and have had a fantastic time learning from some incredible speakers, while also meeting some online friends in real life for the first time. And while there...
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Quit Trying to Game the System
I was recently hired by a company to optimize their social media presences, and get them started with effective community management. It’s something we do for a lot of companies, and I really enjoy the...
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Planning Your Direct Sales Social Media Measuring Program
One of the big outcomes from the Social Media Survey I recently conducted among direct selling companies was the fact that we as an industry fall woefully short when it comes to measuring. There is a...
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Is Lack of Data Holding Back Your Social Media Marketing Success?
Measuring the outcomes of social media campaigns should be as important to your direct sales company as measuring the outcomes of sales promotions. Did that campaign positively impact sales or...
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What You MUST Do To Make Sure Your Online Marketing Works
If you’ve been through any kind of direct sales training, you’ve probably come across the concept that what you measure is what grows. So if you want something in your business to grow, you have to put...
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